contact us
ResetUpDown

Make a Donation

Mural Estimator

Volunteer Opportunities

Job Opportunities

Online Forms

Feedback

Directions to
MOCAH

908 Wood Street
Ste. 150
Houston, Texas 77002
Office: 713.224.2787
fax: 713.224.5116

 
Our Collection
"VERB: It’s What You Do" Aims to Spark "Activity Movement" Among Kids

ResetUpDown
Health & Human Services (HHS) Secretary Tommy G. Thompson announced the launch of a national $190 million multicultural media campaign designed to promote a healthier lifestyle for kids. The "VERB: It's What You Do" Youth Media Campaign (YMC) will use television, radio spots and the Internet to reach youth all across the country.

"Our goal is for the VERB campaign to motivate and inspire our children to get active and involved -- and to have fun doing so," Secretary Thompson said. "Too many of our children are sitting around, and their inactivity is leading to serious health problems such as overweight, obesity, and diabetes. Our kids need to be kids and be active. We need to get our children away from the Play Station and onto the playground. By doing so, our children will live healthier and grow into stronger adults."

The campaign encourages 9-13 year olds, known in marketing terms as "tweens" to find a VERB (such as run, paint, sing, bowl, etc.) or several VERBs that fit their personality and interests. The campaign then encourages tweens to use "their VERB" as a launching pad to become active and involved and to make regular physical activity and healthy behaviors a lifetime pursuit.

The campaign also addresses the multitude of entertainment choices available to kids today -- such as video games, Internet surfing, and television -- and offers them better alternatives. Currently, tweens spend an average of four and a half hours each day in front of a variety of screens: including television, video games and computers.

Secretary Thompson said. "What we need, however, is a fresh approach to good health. We need to make it fun and achievable. We need to stop the guilt-ridden lectures and start showing adults and children the enjoyable and doable steps they can take to better health. That's what 'VERB' does-- it lets kids decide what positive activity they want to do and encourages them to do it."

Children who are engaged in positive activities are better able to meet the demands of daily physical activity, gain greater self-esteem, confidence and discipline, school achievement, social connectedness and positive family relationships than their sedentary peers.

 
Museum Of Cultural Arts
Houston, © 1999-2005 MOCAH is a 501(c)(3)
non-profit organization		  
   
  Click here to add this page to your favorites  


View map of
Our Collection


Ryan Middle School
Spark Park
11/2005


Worksource
Northside Mural
11/2005


Wendel Ley
YMCA 2005
07/2005
East end


Rucker Mural
Summer 2005
07/2005
Southeast Houston


ArtKidTeks


Ortiz Middle
School 2005
06/2005
Southeast Houston


Edison Middle
School Summer
2005
06/2005
East Houston


ArtKidTeks
@ Edison Middle
School
06/2005
East Houston


Edison Middle
School Doorways
Part. 3
05/2005
East Houston


Edison Middle
School Doorways
Part. 2
12/2004
East Houston


Edison Middle
School Spark Park
12/2004
East Houston


Port of Houston Mosaic mural
11/2004
East Houston


Cultures of our World
Lee HS, Southwest
9/2004
SW Houston


Learn, Educate, Graduate ALTA Charter School
8/2004
East Houston


Harlem Elementary
Spark Park
5/2004
Baytown Texas

METRO Light Rail Station Design,
Fannin South Park & Ride
1/2004
South Central

Greenspoint Banner Project: Greenspoint
11/2003
North Houston

Doorways to the Future 6901 Ave I Southeast
6/2003
East Houston

Project Grow Fifth Ward
5/2003
East Houston

Garcia Mosaic Project 9550 Aldine-Westfield
5/2003
Northeast Houston

"VERB: It’s What You Do" Aims to Spark "Activity Movement"
5/2003
Among Kids City-wide

Patrick Henry Middle School Mural Project,
10702
E. Hardy. Northeast

Marshall Middle School Mural Project,
1/2003
1115 Noble St. Near Northside

Yo Houston: 5th Ward Mural Project,
1,2003
Northside

Chevron Texaco,
9/2002,
1111 Bagby St. Downtown

Read to Succeed, , Aldine Branch Library,
8/2002
11331 Airline Dr. Greenspoint

True Glory, , South Post Oak Baptist Church,
7/2002
13950 Hillcroft. Southwest

Phillis Wheatley Mural Project,
5/2002
4900 Market. Fifth Ward

Self-Discovery, , Depelchin Children's Center,
4/2002
100 Sandman
Memorial/Heights

World Is In Our Hands, , Jeff Davis High School,
12/2001
1101 Quitman.
Near Northside

MOCAH Movement Mural Project, , Deluxe Theater,
6/2001
3305 Lyons Ave.
Fifth Ward

Soaring to New Heights Mural Project, , Harvard Elementary School,
5/2001
810 Harvard
Heights

Stovall Middle School SPARK Park, , Stovall Middle School,
4/2001
11201 Airline Dr.
Greenspoint


Rogers Elementary School SPARK Park


Scarborough Elem. School SPARK Park

Fruits of 5th Ward Mural Project, , Lyons Village,
11/2000
3300 Lyons Ave.
Fifth Ward

El Centro De Corazon Mural Project, El Centro De Corazon,
7/2000,
5001 Navigation St.
East End

Mickey Leland Memorial Park,
6/2000
3501 Cavalcade
Kashmere Gardens

Sky's the Limit Mural Project,
5/2000
North Main St. @ Quitman
North Main

E.O. Smith Middle School SPARK Park,
4/2000,
1701 Bringhurst St.
Fifth Ward

U of H Graduate School of Social Work Mural,
1/2000
U of H Central Campus
Third Ward

SHAPE Mural Project, 8/1999
SHAPE Community
Center, Live Oak
Third Ward

Collective Mural Project, , Community Artists Collective,
8/1999
1501 Elgin Ave.
Midtown


Freedmen's Town Mural Project, , Gregory Lincoln Elementary School,
7/1999
1011 Taft St.
Fourth Ward


E.O. Smith Middle School SPARK Park


Carnegie Elementary School SPARK Park


Lockhart Elementary School SPARK Park

Moody Park Mural Project, , Moody Park,
5/1998
3701 Fulton St.
Near Northside

Texas Children’s Hospital, , Feigin Cancer Center,
1/1998
6621 Fannin St.
Medical Center